As 2020’s stay-at-home orders accelerate CTV’s popularity across the US, advertisers are looking to capture this growing audience. While national advertisers have traditionally focused on scale, local advertising has a history of building hyper-targeted campaigns. What can advertisers learn from local’s ability to mix targeting and scale? Join local TV experts for a conversation about how this unique expertise offers a promising future for CTV.
Monday, December 7th
3:00 PM GMT | 4:00 PM CET | 10:00 AM EST